Technology - the role of the technologist in the clothing retail buying team:
Technical Teams consist broadly of the fabric and
garment technologists. Fabric technologists are highly trained specialists who
focus on typically woven or knitted disciplines. Specialised products such as knitwear,
tailoring and footwear require added knowledge of components and specific
production machinery.
A major portion of
the fabric technologist’s task is the development and innovation of new fabrics
and the enhancement of existing products. New fibres and blends of fibres such
as the blending of natural and synthetic fibres, addition of chemicals to
finishing process will possibly lead to new inventions and improvements such as
better washability, softer handles, easy care properties such as easy to iron,
crease resistant finishes, rot resistant applications, seamless or seams that
are glued that allow for smoother looks
particularly for under garments, the evolvement of elastane products such as
lycra which revolutionised active and casual wear and the enhancement of
thermal properties of winter undergarments. The success of such developments which will
add to the profitability as well as the form and function necessitates a close
working relationship with suppliers, mills and value adders.
Garment technology
have the responsibility to ensure that the make-up of the garment meets the set
down criteria and the componentry such as buttons, interlinings and threads are
of the standard that is functional and are not inferior. All factories have specified
technological capability which has been built around the production of a
particular category of garments which vary from factory to factory or even
within the same plant. The garment technologist must understand this implicitly
and exploit it to its fullest. The relationship with the commercial team is
sometimes strained as the ideal level of form and function can be challenged by
the need to market the product at the most commercially competitive price.
The objective of
the garment technologist is to ensure that quality is not compromised. The
tasks that are involved in achieving this can be varied such as the assessment
of new or potential manufacturers and fabric mills to ensure that the established
standards are met, the specification of raw materials, the overseeing of
sampling stages and ensuring that any delays that may result through the
process do not compromise the delivery prerequisites. Consequently a close functioning
relationship with the merchandising and buying team members must be in place.
In ensuring that
the all quality standards are met particularly through the inspection of
garments, inspectors need to possess specific skills. They need to be ethical,
sincere and honest, open mindedly being willing to consider alternatives, diplomatic
and tactful in their dealings with people, should be able to actively observe
their surroundings as well as perceive and adapt to varying situations.
The technologist
has an intimate knowledge of the supplier base through historical knowledge as
well as from continually researching new and existing suppliers. As the
sourcing specialist they have to guide buying teams in the selection of the
most appropriate manufacturer for the various types of product. It is also very
essential that they are aware of the fabric prominence for the forthcoming
season as dictated by the strategies and budget levels to ensure that there is
sufficient capacities at the relevant mills to meet the overall demands without
compromising quality. The task of assessing potentially new suppliers is a role
that may be included in the stable of the technical team or it may be hived off
to defined sourcing specialists who are knowledgeable team members that know
the strengths and weaknesses of suppliers and based on this where best to place
orders accordingly.
Suppliers are
assessed on various criteria such as their management infrastructure, financial
stability, specialised equipment availability, fabric specialty, levels of
innovation, fashion or basic production orientated, the other retailers they
serve, flexibility of cost negotiability and social responsibility policies.
Other external factors that may well influence the selection of suppliers could
be those like prevailing exchange rates, remuneration policies and physical
locality.
The significance
must be emphasised that the diverse buying teams all have to have a clear informed
understanding of each other’s roles and priorities and that they are aligned to
ensure all their tasks are integrated to achieve the goal of delivering
consistent quality products manufactured by appropriately skilled suppliers on
time all the time. This is especially imperative in the case of more complex
products such as corsetry, tailored garments and knitwear.
The handling,
packaging, storage and movement of the product through the supply channels has
to be done in such a way that the quality of the product is not allowed to
deteriorate in any way whatsoever. As some product is sourced from more distant
locations a newer trend is to contract the technical function out to approved
independent technical service providers or to trusted garment and fabric
suppliers themselves who understand and are committed to the standards required.
These service providers are thereby able to approve samples, perform quality
control and be responsible for the eventual release of the finished product.
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